Purpose

To Bond
People to Products
through Software

“People” refers to consumers consuming all types of goods, and “Things” refer to Japan’s advanced industries that make all kinds of products, our customers. Today, “things” exist with software, and software has become indispensable to “people” who use it. We believe the need for good software will continue to grow to expand the possibilities of things and bring people happy experiences. As a link that connects the two, people and things, we will continue to work hard to create excellent software from the perspective of the company and the individual.

Service

Toward Safe and Comfortable “Mobile DX”

MaaS

We provide MaaS to solve mobility issues in various locations such as urban areas, transportation blank areas, and tourist destinations. We respond to the diverse needs of users to create a more comfortable and efficient mobility experience.

Mobility Solution

Aiming to realize a smart mobility society, we collaborate with companies in diverse fields to provide mobility solutions. Our cutting-edge technological and proposal capabilities enable us to improve the efficiency and safety of mobility.

Toward a Prosperous and Sustainable Urban DX

Aiming to create a digitally advanced society in which all people can live healthy, comfortable, and safe, we work with companies and local governments in a wide range of fields to solve social issues.

Our Technical Capabilities Supporting Services

We support a wide range of cutting-edge technologies in areas such as mobile, cloud, and big data. We can provide solutions tailored to your needs.

Overview

Company name: Sonix Co., Ltd.
Founder and CEO: Takenori Yoshizawa
Director: Tsuyoshi Ogawa
Outside Director: Jun Nakajima / Takeshi KuroiwaOutside
Corporate Auditor: Kazuhiro Tatsuki
Business Profile: Mobility DX, Urban DX
Establishment: March 2010
Head Office: SG Terrace 7F, 7-9-5 Nishigotanda, Shinagawa-Ku, Tokyo 141-0031 Japan
Number of Employees: 100 (Including contract employees, part-time employees, and short-term employees)
Major Awards: Red Herring Global 100 Award Winner
Red Herring Asia 100 Award Winner
ITpro EXPO AWARD 2012 Special Award

History

2010.3: A total of three people, Yoshizawa and two engineers, started the business. Initially, the company focused on developing applications for Android and iOS on a contract basis.
2011.4: Moved to Shibuya office.
2011.5: Released its first product, Scirocco (OSS), and got a big response at a large-scale exhibition during the same period. Starting with this, the company began providing open-source software for mobile application developers.
2011.9: Won the “Red Herring Asia 100 Award“ Final at Hong Kong.
2011.12: Won the “Red Herring Global 100 Award” final at Los Angeles.*Past winners of “Red Herring Global 100 Award” include companies like Google, Yahoo, YouTube, eBay, Salesforce.com, and Baidu.
2012.3: “Scirocco Cloud®” official service released.
2012.10: Awarded IT Pro EXPO Award 2012 for its product “Scirocco Cloud®”
2014.5: Launched “Mobile Test Sourcing”, a one-stop verification service specializing in mobile.
2014.12: “Aizu R&D Center” opened within the Aizu University industry-academia Innovation Center facility.
2016.6: “Scirocco Cloud®” patented.
2017.3: IoT Device “FlipCast” released.
2019.5: Moved to Gotanda office.
2019.9: “FlipCast®” patented.
2021.2: “Satellite Office” opened near by the head office in Gotanda.
2021.10: Formed a capital and business alliance with Pioneer Corporation.
2021.11: Expanded the Gotanda Head Office.
2021.12: Established a subsidiary “Sonix Research & Development Co.,Ltd.”
2023.2: “Hirokoji Square Office” opened near by the head office in Gotanda.

CEO Message

To energize society through customer service

Sonix celebrated its 10th anniversary in the spring of 2020. I think this is the result that our customers have appreciated our mobile business we have been working on since our founding and our ability to participate from the planning stage and flexibly suggest what is necessary for each project when customers start a new business or consider upgrading an existing business by utilizing new software technologies. Another strength of our company is its development know-how to apply the advantages of agile development to large-scale systems while maintaining a high level of maintainability and this know-how was accumulated from experience of a lot of large projects with a development period of more than one year by major corporations.

In recent years, we have been providing consulting and solution services in a wide range of software areas, such as mobile, IoT, cloud, AI, and data management services utilizing our in-house developed data analysis platform. We will continue to focus on the Mobility business that is aimed at major taxi companies, MaaS operators, and various mobility service providers. In order to realize a smart city and smart mobility society in the future, Sonix will offer strong support you with advanced software technology and hope to create the future of MaaS in Japan together. We will continue to deliver services that add excitement to your tomorrow and energize your society. Please look forward to the future of Sonix.

Founder and CEO

Takenori Yoshizawa

Board Member

Founder and CEO

Takenori Yoshizawa

Joined a software venture company in 2000, where he was in charge of sales, group management strategies, and overseas operations (Silicon Valley, U.S.A.). In 2002, he founded Sonix Technology Co.,Ltd., a web technology service provider, and took office as Director. In 2006, the company merged with iPoint Co.,Ltd., a marketing CRM product company, and changed its name to Is Co.,Ltd., and became its Director. After retiring, he launched an entertainment-related business, worked in management consulting, and served as president of a group subsidiary of a major electronics manufacturer. In March 2010, he established Sonix Co.,Ltd. and took office as CEO, developing mobile, cloud, and open-source software businesses. Currently, focuses on DX support in the mobility/MaaS and smart city areas.
Director

Tsuyoshi Ogawa

Joined a printing company in 2003 as a sales representative, and was involved in CRM consulting for the retail industry from 2006. In 2009, joined an early-stage HR tech firm, and worked for 13 years. As head of sales, he was responsible for managing the inside, field, partner, pre-sales, and sales administration organizations. The company formed and implemented its own sales model, “The Model,” which later became widely known, and succeeded maximizing product deployment by visualizing and quantifying the sales process. The company succeeded in replacing the difficult distributor sales method, and contributed to the expansion of the company’s service share to the top position in Japan for 9 consecutive years.He joined Sonix Corporation Ltd., in 2022 and became a director in 2023.
Outside Director

Jun Nakajima

(President of Archetype Group Co., Ltd.)

After graduating from the Faculty of Sociology, Hitotsubashi University, he joined Dentsu Inc. He has been involved in the Internet business since the dawn of Internet business in 1994, and has taken charge of marketing, business strategy planning, and service and brand building. Joined Inspire Co., Ltd., in 2000, right after its founding. He took charge of new business consulting for business companies and incubation for venture companies. Established Archetype Co., Ltd. in May 2006 and took office as Representative Director. In 2013, he also served as President of Archetype Ventures, Co., Ltd., a newly established venture capital firm. He has also taken charge of Platform Mentor, ICT Mentor of Independent Administrative Institution for Information and Communication Technology as a specialist in open innovation, including outside directors of several companies.
Outside Director

Takeshi KurEoiwa

（General manager of New Planning Department, Bicycle Components Division, Shimano Co., Ltd.）

He joined Sony Corporation, after graduating from Department of Applied Physics, Faculty of Science and Engineering, Waseda University in 1990. After taking charge of electrical design in the Portable Audio Division, he was transferred to the Product Planning Division. He took charge of product planning for the portable CD-Walkman that was popular at the time. He then moved to Sony Electronics Inc., a US branch office. Continued to hold the top market share in portable CD industry during his term of office. After returning to Japan, he was appointed Director of the Planning and Management Division of VAIO Mobile PC. Sales were doubled during his term of office. After that, he took charge of promoting corporate projects and wireless-IoT projects as General Manager of Business Development Department at Head Office. Joined Shimano Co., Ltd., in 2015. He took charge of implementing IoT strategy while in charge of planning division in system development department. In 2020, he established New Planning Department. While working as a manager, he is promoting the incubation of new technologies at the Technology Development Department.
Exective Advisor：Chikafumi Urakawa, Yoshinobu Noguchi, Susumu Shinbori